Parade photos

Parade Sponsorship

Become A Parade Sponsor!

“Half a million waving hands, over 300,000 smiles and 600,000 eyes on your brand!”

Last year we had over 300,000 people, who delighted in a joyous procession of local and international celebrities, spectacular new floats, perennial favourites and continuous entertainment. We also have a further 10,000 people at the Parade After Party to help launch the festive season.

Feedback from last year’s sponsors and spectators has been excellent, with everyone thrilled to be part of this awesome community event.

There are 3 promotional opportunities for our sponsors:

1/ Pre- Parade:

Promotions/sampling to the waiting crowd prior to the start of the Parade from 12.30pm to 2pm, and 1 month out from Christmas.

2/ Parade:

Having an entry in the Parade. The Parade starts at 2pm. Sponsors are able to brand an existing Santa Parade float at no extra charge.

3/ After Party:

Having a stall/activity at the After Party from 3pm to 5.30pm.

Getting behind the Farmers Santa Parade is a great way for your business to give something back to the community whilst bringing your brand to life in front more than 250,000 people in perfect time for the Christmas shopping spree.

Interested? Contact Pam Glaser on 09 377 6190 or email Farmers Santa Parade for a complete sponsorship pack.



ph: (09) 377 6192 fax: (09) 377 4593 email: